The future of Aussie Gardener is at stake

Comments

Margaret Hendriks - May 22, 2025

Thanks for being open about your situation. I, like many others, enjoy your products and the creative ideas you have for helping us develop our gardening skills. Will follow up as requested and hope it helps. Best of luck!

Trevor McPhersonI - May 22, 2025

I’ve purchased products from you for some time but i fined it cheaper to buy at my local store because their no postage cost but that’s the penalty for buying on line Good luck to the future.

Amanda - May 22, 2025

I am saddened to learn things have been difficult for your family business. I have always appreciated so much the things I have purchased from you. And the power planter is still going strong, my husband used it just yesterday in my garden. I will pop over to your store as I am sure I will find something I need for my vegetable garden refresh which is currently underway. I wish you all the best, and am hoping you can continue the business and achieve all the future goals you have.

Joy Perkins - May 22, 2025

This has obviously been a difficult decision to go online and make yourselves so vulnerable.
`I absolutely love the service you provide and will be forever grateful for my magnificent wonder hose. I’m hugely disappointed in the fact that there is little support for our Aussie businesses and for you to have to make this appeal is not only alarming but a signal to rally to help those of us who love our cottage industries, which have been a huge part of the folklore and character of Australian life since the early settlements.
Please be assured that I will put your video on my FB and Instagram sites and also make some purchases today.
I’ll do what I can on my end here in the the outback region of the Riverland in SA of Overland Corner to generate some business. You and your family deserve better than this and I wish you such success and abundance for your service to the Australian community.
Kindest Regards
Joy Perkins

Joy Perkins - May 22, 2025

This has obviously been a difficult decision to go online and make yourselves so vulnerable.
`I absolutely love the service you provide and will be forever grateful for my magnificent wonder hose. I’m hugely disappointed in the fact that there is little support for our Aussie businesses and for you to have to make this appeal is not only alarming but a signal to rally to help those of us who love our cottage industries, which have been a huge part of the folklore and character of Australian life since the early settlements.
Please be assured that I will put your video on my FB and Instagram sites and also make some purchases today.
I’ll do what I can on my end here in the the outback region of the Riverland in SA of Overland Corner to generate some business. You and your family deserve better than this and I wish you such success and abundance for your service to the Australian community.
Kindest Regards
Joy Perkins

Joy Perkins - May 22, 2025

This has obviously been a difficult decision to go online and make yourselves so vulnerable.
`I absolutely love the service you provide and will be forever grateful for my magnificent wonder hose. I’m hugely disappointed in the fact that there is little support for our Aussie businesses and for you to have to make this appeal is not only alarming but a signal to rally to help those of us who love our cottage industries, which have been a huge part of the folklore and character of Australian life since the early settlements.
Please be assured that I will put your video on my FB and Instagram sites and also make some purchases today.
I’ll do what I can on my end here in the the outback region of the Riverland in SA of Overland Corner to generate some business. You and your family deserve better than this and I wish you such success and abundance for your service to the Australian community.
Kindest Regards
Joy Perkins

Janida Owen - May 22, 2025

I’m sorry I’ve taken you for granted all this time, taking all your great tips and videos without giving back. Well I’ve made a couple of purchases but I can certainly be more intentional now after viewing that honest and genuine video. Thanks for reaching out, we don’t do it enough. All the best.

Lana Kerslake - May 22, 2025

Thank you so much for putting out this video, which I’m sure was not an easy thing to do. Asking for help is often not easy to do, but us customers ask you for help and your advice all the time, so it feels good to return your help a little. When watching your videos, I’ve always felt that I was watching and listening to an old friend – such is your genuine character that is always on display. Friendly, honest, reliable, trustworthy, no false sales pitches with your products, and your obvious love for gardening and your business. If the Aussie Gardener were to close then it would be a huge loss to all gardeners. Your business and your family’s plight brings a tear to my eyes. My only income is from a disability pension (after 35 years of nursing) and my fortnightly budget is always in the red. However, I will place an order with you today for as much as my budget can stretch to. I so, so hope that you are able to remain open and that the whole family may continue to do that which you do so well!!

judy - May 22, 2025

Going across now to see what I can purchase. Wish you the best.

Margaret - May 22, 2025

The problem with meta is payment is based on display and not much use for anything other than the awareness component of the customer journey. You’ve had an earlier comment on this from another business person. It can work if potential customers have no idea what the product or service is about. Meta sponsored ads are very poorly targeted and largely irrelevant. People go to the site for a quick look and bounce off. Google ads do have some merit where a customer knows exactly what they are after e.g. a new fridge or bed. Google and meta are just marketing companies. They tell you spending more leads to more. 80% of a marketing budget should be spent on repeat customers and those who refer. 20% on lead generation. These companies try to convince you to swap that well known Pareto Principle the opposite way around. I had to bite the bullet and largely drop these two methods in favour of a few old school ways in all my companies. I think you’ve been given a few other suggestions in the comments to cut through the marketing noise already. You may also be better off investing in getting an advisory board to assist you get to the next level. There are plenty of specialist advisors who do this kind of work. The Advisory Board Centre provide help around this and have their headquarters in Brisbane.